The landscape of Instagram has changed dramatically over the last few years, and back in the day, while all that really mattered was how many followers you had on your Instagram profile, these days, it is so much more about your engagement rate. 

Your engagement rate is the ratio of likes and comments that you have on your Instagram content, compared to how many followers you have.

For example, if you have thousands of Instagram followers but you only get a couple of hundred likes and comments on each video and image that you upload then this isn't a really good engagement rate, and Instagram isn't going to favor your Instagram profile. 

They aren't going to be tempted to feature you on the explore page and they aren't going to want to promote you to even more of your target audience. 

If you are a brand that is making the most of Instagram to leverage your product or service, then you definitely want to be making the most of the fact that Instagram has implemented their engagement rate system, so that you can prove to both your audience and Instagram that the number of people that are liking and commenting on your Instagram content is equal to how many followers you have. 

You might not think that Instagram likes are all that important, but in fact, they are more important than ever. 

Let's take a look at the benefits of buying Instagram likes:

1. Boosted Engagement Rate

2. Credibility 

3. Beat the Instagram algorithm

We think that one of the most compelling reasons for purchasing Instagram likes is if you are somebody who hasn't really thought about your engagement rate recently but wants to do really well with your Instagram profile. 

You know that you have a good number of followers at this point, but you aren't getting the interactions on your content that you want to be. 

You know that you could be getting more likes on your content, and you know that the quality of your content reflects more engagement. 

However, you don't know how to do this. 

You don't know how to bridge the gap between your content, and the people that are more likely to interact with it. 

The good news is that there are tons of third-party companies out there, including UseViral, who can make your life really easy when it comes to being able to buy likes. 

Even if you just buy a few Instagram likes right at the start of having your Instagram profile, this can make all the difference when it comes to your social proof, and how Instagram sees your Instagram profile. 

This is just one of the reasons why we think it is completely worth it for you to buy likes for Instagram.

The really good news is that it isn't illegal to purchase Instagram likes, as long as you're making sure to team up with a company like UseViral, who has your best interests at heart. 

The downside to this industry is that there are actually a ton of companies out there that don't have your best interests at heart and are only trying to sell low quality engagement and then take your money and run. 

They don't actually want to see your Instagram profile do really well, they just want to make sure that they can get their engagement off the shelf. 

So, the short answer to this question is that no it isn't illegal to buy likes, as long as you're buying Instagram likes from a company that has already managed to establish a really good reputation, and has a lot of satisfied clients. 

We don't suggest you just go for the first company that you come across through a Google search and hope for the best.

Here at UseViral, we believe that customer support is a big deal, because we believe in being accountable to our clients. 

We believe that it is really important for you to be able to get in touch with the customer support team whenever you need it, especially when you are using an ongoing service, like buying your Instagram likes. 

There's every chance that something could go wrong with your delivery, or your order and the good news is that this is normal, because with an ongoing service, you are going to have glitches from time to time.

However, the trouble comes when the company isn't able to provide the kind of customer support that you deserve. 

Here at UseViral, we have an open-door policy when it comes to our customer support, so you're going to be able to talk to us directly about any issues that you might have, and get them resolved quickly.

As far as delivery goes, here at UseViral we believe in offering our clients a quick delivery service, which means that as soon as you purchase your Instagram likes, we're going to start getting the ball rolling, and making sure that you receive your Instagram likes in a timely manner. 

We don't want to have you waiting around for too long for your Instagram likes because we know that if you are a business page on Instagram, time is money. 

You want to be able to increase your engagement rate as quickly as possible, and we understand this.

We believe that the more you can learn about the team of a company, the better off you're going to be. 

The reality is that the more elusive and standoffish a company is when it comes to their engagement and the team that are developing their Instagram likes, the more you have to be worried. 

Here at UseViral, we are open and upfront about what's going on behind the scenes, so that you can feel confident that you are getting the best results possible, and you have experts who are working on your Instagram likes.

Instagram likes are one of the most underrated parts of your Instagram profile. 

You’ve got your followers down, and you figured out how to get people to comment on your content even when you first upload it. 

However, you aren’t really worried about those likes right now because you think that you are getting enough, and they aren’t a significant part of your engagement rate. 

However, we are here to tell you that they are and the more you focus on Instagram likes, the better.

So, what’s the big deal with Instagram likes? 

Well, they go a long way in adding to your content’s credibility. 

Think about it; you upload a new piece of content, and you wait to see who is going to start interacting with it.

You imagine what it’s like for users to scroll through their Instagram feed and see that image. 

One of the first things that they are going to notice when they scroll down is not only the quality of the content, but how many people have liked it.

If they see that a lot of people have liked it, then they are more inclined to stop, check your image out, and like it themselves. 

If you don’t have too many likes on your images, then they are going to simply scroll by, and find another piece of content to interact with.

You’ve only got a split second there to convince them to stop, and the best chance of doing this is through your Instagram likes. 

So, you’ve got your Instagram followers down, but now you need to conquer your Instagram likes.

So, why do we think it’s worth people investing a bit of money in their Instagram likes? 

More specifically, why do people buy their Instagram likes? 

Well, it would be nice to live in a world where you can sit around all day and do nothing but interact with people in the hopes that they would like your content, but for the vast majority of us, this world doesn’t exist.

The world that does exist is a world where you go to your day job, and then come home and in the evening, once you have put the kids to bed and done everything else you need to do, you think about spending a bit of time on your Instagram engagement. 

You are tired and the last thing you feel like doing is putting on a good face and sucking up to people in the hopes that they interact with your content.

We think that one of the biggest reasons why people choose to buy likes is to save time on their end, and ultimately save money. 

You might think that buying Instagram likes is expensive, especially if you don’t have a big budget right now, but it is actually going to save you money in the long run.

It’s also going to save you time, which as you know, is not something you’ve got a lot of.

The thought of someone else being able to take care of your Instagram likes is probably helpful, because it means that you can simply create new content for your Instagram feed, upload it, and then not really think about it again. 

The bottom line is that people buy their Instagram likes for convenience.

So, we have probably gotten you to a point where you are convinced that you think you should give buying Instagram likes a go and see if it does add to the credibility of your Instagram content like we claim it does. 

However, the novelty of buying Instagram likes is probably still there, and you are probably super excited to get started and want to jump on the first company that turns up in a Google search.

While this can be tempting, we don’t suggest that you take this approach. 

Why? Because the social media marketing industry is vast, and comprises a lot of companies, both good and bad.

The biggest thing to take away about the social media marketing industry is that it is unregulated, meaning that there are lots of companies out there that are scams and are just trying to take advantage of their customers.

It might look like they are offering you sweet deals when it comes to your Instagram likes, but there is every chance that they could be fake. 

Fake Instagram likes are likes that have been sent by a fake Instagram profile or an Instagram bot, that don’t actually add to your engagement rate.

Your engagement rate is the ratio between your likes and comments and your followers. 

Fake Instagram likes are going to make your content look good temporarily, perhaps for a couple of days, but they aren’t going to increase your comments and followers, and they could even fall off your content again after a week or so. 

Of course, this isn’t going to look good, especially to the people who are already following you, and they’re going to wonder what shortcuts you are taking in order to grow your Instagram profile. 

The bottom line here is that you need to stay well away from fake Instagram likes, because they just aren’t worth it in the long run.

So, we have suggested that you reel it in a little bit, and we have suggested that you take a bit of time to get to know a company before you dive in, and make sure that they aren’t selling their clients scams and fake likes. 

With this in mind, let’s discuss what a scam company looks like. 

A scam company is going to be selling you fake Instagram likes, and that are going to come across as too good to be true.

You’ll be able to see this in the pricing. 

One of the first things that you will probably see is their pricing, and you will probably think that you have landed on the best deal out there, because they will be too good to be true. 

The trouble is that they are too good to be true, and the company is able to sell their Instagram likes for next to nothing because they have put next to no effort into the quality of their features.

In fact, their main goal is to take your money and run, so they could very well end up disappearing after a few weeks, and you will have no way of getting in touch with them.

Another thing to look for in a scam company is a company that can’t produce real reviews from legitimate clients. 

Companies that have a really good reputation in the social media marketing industry will have no issues finding clients who will leave positive feedback about their features on their website.

If you have come across a company that has been able to do this, then consider this a relatively big red flag. It’s also worth doing a little bit of extra research and going on third-party forums to see if you can’t find legitimate feedback about the company.

Another thing to look for in a scam company is a company that can’t produce real reviews from legitimate clients. 

Companies that have a really good reputation in the social media marketing industry will have no issues finding clients who will leave positive feedback about their features on their website.

If you have come across a company that has been able to do this, then consider this a relatively big red flag. It’s also worth doing a little bit of extra research and going on third-party forums to see if you can’t find legitimate feedback about the company.

So, we have gotten the bad news out of the way, so let’s talk about the good news. 

When it comes to buying Instagram likes, what do we think a legit company looks like?

Well, to begin with, they will have secured their website with HTTPS. 

They will have made sure that every aspect of their website is secure, including their payment gateways. 

They will offer you the option of being able to pay through PayPal, credit card, or even cryptocurrency at this point.

That’s how you know that you are safely paying for a service online that is going to send you the correct amount of engagement, and they aren’t going to charge you hidden fees for it further down the track.

Another thing to look out for in a company that is legit is how much information they have on their website. 

A legit company will have no issues producing information not only about the services that they provide their clients, but about the team behind their services.

They will be upfront and honest from the beginning about who is behind the scenes and what they’re doing back there to produce the quality features that you are hoping to use. 

They will have an FAQ section, and they will have plenty of ways for you to contact them, whether this is through a phone number, an email address, or even a chat box that you can find on the website.

Another level of accountability is an accountability form, which includes you sharing a bit of information on your end as well. 

This will be kept on file safely through an encrypted web page, so that the company can easily get in touch with you in the future if there are any changes to their features.

Here at UseViral, we offer our clients high quality likes with great customer support. 

Check them out today!