Editorial Policy

1. Who writes our content

UseViral blog posts are written and maintained in-house. Our editor in chief, Joanne Adrian, has written and edited this blog since January 2024, and the articles published since then carry her name and link to her author page.

Articles published before she joined stay under the collective byline, UseViral Editorial Team. We have not back-dated her name onto work she did not write — a byline is a statement about who wrote something, and it is worth nothing if we apply it loosely.

The rest of our staff are not named individually, because they prefer to keep their personal identities private. What we won't do is invent authors. You will not find made-up writer personas, stock-photo headshots, or fabricated job titles and credentials on this site. Anyone named here is a real, verifiable member of our team.

2. How articles are produced

Our guides are built from three inputs: the platforms' own published rules and creator-program documentation (follower thresholds, monetisation requirements, feature availability); our first-hand experience operating social-media growth services since 2015; and independent research on the topic at hand.

We use modern writing tools, including AI assistance, in drafting. Every article is reviewed by our editor in chief before it goes live — for factual accuracy, for compliance with our no-fake-claims standards, and for whether it actually answers the question in the title.

3. We sell some of what we write about

UseViral is a social-media growth service, and our blog covers social-media growth — so plenty of articles mention our own products, and our provider comparisons include us, usually favourably. That is self-promotion, and we'd rather say so plainly than pretend to be a neutral reviewer of ourselves.

Two commitments keep that honest: no third party can pay to appear or rank in our comparison articles, and the factual claims we make about competitors are things we can support. Where we state platform requirements or payout thresholds, those come from the platforms' own documentation, not from us.

4. Updates and corrections

Social platforms change their rules constantly, so posts carry their published date and, where we've materially revised one, an updated date. We periodically re-check high-traffic guides against current platform documentation.

If you spot something outdated, wrong, or misleading, email support@useviral.com with a link to the article. We read these, and material errors get corrected in the article itself.

5. Advertising

Blog articles are not sponsored content. Where UseViral itself is featured in third-party press coverage that was paid for, we mark those links as sponsored — the same standard we'd want applied to coverage of anyone else.